Blog
Notes on brands, design & growth.
Practical guides on branding, identity, packaging and digital — from the studio.
Brand & Design · 27 Oct 2026Visual Identity Strategies for EnterprisesAt The Known Designer, we help businesses of all sizes build visual identity systems that actually hold up in practice. For enterprises,…Read
Brand & Design · 26 Oct 2026Moodboarding Strategies for ManufacturersMoodboarding strategies for manufacturers bridge a gap that most industrial and production-focused businesses overlook: the distance between what you make and the…Read
Brand & Design · 26 Oct 2026Brand Experience Strategies for Real Estate FirmsBrand experience strategies for real estate firms go far beyond a logo or a tagline. In a business where people are making…Read
Brand & Design · 26 Oct 2026Color Systems Strategies for Fitness StudiosColor is one of the fastest, most emotionally loaded signals a fitness studio can deploy, yet most gyms and wellness spaces treat…Read
Brand & Design · 26 Oct 2026Brand Identity Strategies for Hospitality BrandsHospitality brands live and die by how guests feel before they even walk through the door. A strong brand identity, the visual…Read
Brand & Design · 26 Oct 2026Brand Consistency Strategies for E-Commerce BrandsBrand consistency across every customer touchpoint is what separates trusted e-commerce stores from forgettable ones. Customers browsing online cannot hold, touch, or…Read
Brand & Design · 26 Oct 2026Mascot Design Strategies for StartupsAt The Known Designer, we have seen firsthand how a well-conceived mascot can become a startup’s most versatile brand asset. A mascot…Read
Brand & Design · 26 Oct 2026Employer Branding Strategies for Fashion BrandsEmployer branding in fashion works differently from every other industry because the people you want to hire, designers, stylists, photographers, creative directors,…Read
Brand & Design · 26 Oct 2026Brand Guidelines Strategies for Retail ChainsRetail chains that invest in well-crafted brand guidelines gain a powerful lever for consistency, trust, and growth. Without a clear set of…Read
Brand & Design · 26 Oct 2026Logo Redesign Strategies for Education ProvidersA well-considered logo redesign can help an educational institution signal growth, stay recognizable across new digital platforms, and connect more authentically with…Read
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